RapVerse.com Community - Ford Break ups w/ Eminem

Word is Ford Motor Co. just ended a partnership with Eminem due to a vulgar title and lyrics featured on one of Slim's recently released singles.

Though the cut's title hasn't been named, reports are referring to a three-word title. Slim recently dropped Encore's fourth single, "Ass Like That." In the cut, Em shares his admiration for the posteriors of female celebrities like teeny bopper Hilary Duff and Jessica Simpson.

According to the Detroit News, Ford officials were first ecstatic when Em asked the company to use an exclusive car in the video for the unnamed song. The company then reportedly provided Slim with the new and unreleased Ford Fusion midsize sedan. While they initially hoped that the clip would give the Ford Fusion a boost among younger Hip-Hop heads, Ford officials said the song's explicit nature caused the relationship's end.

"It was just that the song was over the top. It just wasn't Ford," Ford spokesman Jon Harmon told the Detroit News.

Meanwhile, an Em spokesman told the News that the lyricist had no clue of Ford's decision.