Lil bow wow will always be that kid rapper....
Their just using him to tap into an even younger market that older rappers dont sell in..

He literally got nothing else behind his career........
After he grows too old, hell jus be tossed away and that will be that..

Unless he some how gets onto some ill ghost writers and they man his image up..... But I doubt that'll happen, the kid aint ever been through shit to give him a proper angle.. He cant rap on a lot of real shit cause all hes been seeing is money and being mothered by a record company........

He essentually fucked his career up by comming out too early...

Thats my opinion anyway...........