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Writing a book also yields small returns unless it sells a shitload of copies.
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Not really. It's called an advance, but the higher your advance is the worst it becomes. It's your money and everything, but it takes out of your royalties until the advance is paid off. If you have a huge advance but you do shitty in sales, selling the next book will be hard as fuck because of the lost you had in the past. Hence some people asking for .01$ advances.